About
Sam joined the Fraser Marketing team in 2024.
Beginning his career in Sports Journalism, in 2016 Sam joined BT Sport as a Social Media Producer. Over six years, he was responsible for planning and creating exciting and original content for BT Sport's digital platforms. His role later evolved into Social Media Manager, where he determined the social strategy and led a team of 19 in content creation across multiple accounts on all platforms.
Prior to joining Fraser, Sam was Social Media Lead at Curveball Digital, managing the social strategy and output for partners while collaborating with the content creation team to optimize video content for each platform.
Sam is fluent in English with basic German.